The new Harley-Davidson Street 750 will feature in a joint project with Marvel Comics to find a Captain America to appear in a new mini movie and online comic.
The Street 750 featured in the current film, Marvel’s Captain America: The Winter Soldier, along with the Breakout, Harley’s top-seller in Australia. Now Harley and Marvel have joined forces to find a new title character to feature in a new digital
Harley-Davidson Street with custom accessoriescomic. They have invited American residents over 18 (of course Captain America has to be an American citizen), to audition for the part.
They will star along with a group of characters created by Marvel’s Custom Division exclusively for Harley. The online comic will also provide a promotional platform for the new Street 750 which is being launched around the world this year. Australia will get the Street 500 early next year.
The mini-movie and digital comic will debut in Marvel and Harley-Davidson online and social channels mid-year.
To enter the Harley-Davidson Captain America: The Winter Soldier online contest, candidates will have to complete an online skills assessment and select a custom bike of their choice at www.h-d.com/marvel. Each candidate receives a badge and special promotional offer.